Beach restaurant and bar Cabanas, brought in every kind of holiday goer. To refine the brand story and their target market we needed to capture the best parts of this beautiful Portuguese based spot and amplify them. The light summery colour palette lead us through each aspect of the business. From simple service, diverse dining and family friendly. Through to creative and delicious food, modern decor and a refreshing place to quench your thirst. Working with the owners we developed a mood board that helped to guide the type of service Cabanas offered as well as inform the staff what their brand story was. This provided a confident business identity to existing and potential curious customers.